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iPad App Solution / Pfizer Animal Health / Dormosedan

Challenge

Develop an expandable sales and marketing tool designed to enhance the education of veterinarians in the use of an acquired equine brand.

Solution

A 3FX "Visual Resource" iPad App was designed to enable the sales force to e-detail veterinarians with iPads and associated animal health content; including prescribing information, various technical bulletins, value calculator, veterinarian survey, fast facts, and other existing marketing materials.

The intuitive interactivity and beautiful visual design, provides PAH sales reps with a complete and expandable selling tool, that entices viewing and enhances the veterinarians' retention of the information.

  
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